"TOUCH OF CLASS" is the registered trademark of Greenhills Propagation Nursery Pty Ltd. Our wholesale propagation nursery is in Tynong, Victoria.
We believe we lead the horticultural nursery industry in Australia in the introduction and marketing of new cultivars of ornamental shrubs, perennials, and promotional lines.
The "TOUCH OF CLASS" banner enables us to provide a unified, seamless promotional initiative to the home gardener. The new lines we introduce are put through rigorous trials and are thoroughly tested and proven before their market release, thereby helping to build confidence, success, and pleasure into the home gardeners gardening experience.
The "TOUCH OF CLASS" concept turns the traditions of the horticultural nursery industry upside down - without upsetting the traditional structure of the industry.
Our marketing programs and initiatives present our new products directly to the garden centre customer, creating customer demand and enhancing garden centre sales. Garden Centres can order our new products with confidence from wholesale growers, who have confidence in our new products and are willing to produce the quantities that will meet our market expectations. Our role as a grower is strictly that of propagation, and we have neither the business structure nor the inclination to circumvent the traditional propagator - wholesale grower - retailer production chain.
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